Company Global leading PV & storage manufacturer with 1,000+ worldwide employees and an outstanding product. The culture is friendly, supportive, and flexible with an extremely diverse team.
The team has tripled in size over the past 18 months and developed strong partnerships and reputation in the US market. They have huge long-term investment with a commitment to significantly increasing their market share across all segments (residential, c&i and utility).
Role Lead Product Marketing for North America with high influence in driving brand awareness and shaping the product portfolio.
Responsibilities include:
Create and execute the product marketing strategy.
Develop value propositions and messaging for full product line.
Undertake detailed analysis of competitor solutions, market trends and customer feedback.
Work collaboratively with the marketing, sales, and product teams as well as partners and customers to drive marketing campaigns and material.
The candidate
A storyteller with the ability to create compelling messages and turn these into successful marketing activities
Knowledge of solar inverters, energy storage systems or EV chargers
A technical background or curiosity in technology to help undertake detailed market, competitor, and product analysis
Strong knowledge of the US renewable market (trends, key players etc.)
Excellent presentation and collaboration skills
As a key early member of the US team joining at a critical growth stage, this role will play an important role in influencing the product offerings and company’s success.